Social Media Listening

What is Social  Media Listening Are you monitoring what people says about you online? Do you use this customer insight to enhance your business? ‘Your brand is what people say about you when you’re not in the room’ Jeff Bezos, Founder of Amazon. Social Media listening is the process of monitoring and analyzing what is being […]

5 Social Media KPIs that Matter !

  How Social Media Marketing is knowing has been changed in dramatic ways.  This is one of the crazy thing about the social media marketing that it’s live and die everyday. New KPIS are coming up . As a digital marketer we need to focus upon  the economic value from Social media The economic value […]
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Marketing Cloud War

In this recent article, I highlighted insights about Marketing cloud. The growing demand for the digital marketing cloud worth more than $US50 billion a year globally .IDC estimates $32.4 billion in marketing technology spending by 2018, growing at 12.4 percent CAGR. The Marketing Cloud is just another attempt by technology vendors to grow revenue by locking CMOs into a […]
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